Deployment Plan Signature Assignment

Instructions

1. This week you will finalize your presentation by designing a deployment plan to promote your innovation project to the Executive Team of your organization.
   
   
   Create a 10- to 15-slide presentation to add to your Week 5 individual assignment.
   
   
   Prepare an Introduction or Executive Summary.
   
   
   Develop a deployment strategy and schedule for introducing the innovation project to the market.
   
   
   Determine key go-to-market considerations, which may include plans for:
   
   
   1. Advertising
   1. Marketing
   1. Sales channels/distribution
   1. Communications or promotion
   1. Estimate the cost and analysis for:
   1. Development or manufacturing
   1. Delivery
   1. Infrastructure and product support
   1. Estimate high-level financial considerations, including the potential size of the market for the company and profitability.
      
      
      Justify the innovation investment.
      
      
      Determine alternative investments or a non-investment (what if the executive team disapproves the project?).
      
      
      Determine future product plans, evolution, etc. (e.g., what’s next for this product in the market?).
      
      
      Conclude with a recommendation or call-to-action statement.
      
      
      Submit your assignment, the entire presentation that includes what you built in Week