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Central Tendency In Statistics.

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I very much enjoyed reading your comprehensive coverage regarding the various measurements of central tendency in statistics.

As stated by Sweet & Grace-Martin (2012), it is the responsibility of the researcher/data-analyst to pick the  best measure of central tendency, depending upon the context of the data/research design. Boone & Boone (2012) noted that likert-scale data often utilizes both median and mode to calculate meaningful measurements of central tendency.

What do you believe is a good marker of deciding whether to use either the median or mode in likert-scale data (such as in a survey)? 

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